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Scottsdale drivers recognize that trident logo anywhere, whether it’s on a Ghibli or a Quattroporte. But have you ever asked yourself, what does the Maserati logo mean? Why does Maserati have a trident in their emblem, anyway? Maserati is made in Modena, Italy today, but they were founded in Bologna. One of Bologna’s most famous symbols is the fountain that depicts Neptune, a god of the seas, complete with his signature trident. The Maserati logo is inspired by this powerful icon, which symbolizes mastery over the water’s raw power.
Now that you’ve seen where the Maserati symbol’s meaning comes from, we’re sure you’ll be able to take a closer look. We’ve broken down the brand’s signature colors and iconography, along with the basic elements of Maserati history below!
In Roman mythology, the trident is associated with Neptune, a powerful god who symbolizes dominion over the sea. Well, there are no seas in the Paradise Valley area, but Maserati vehicles definitely own the local roads. The Maserati logo meaning goes beyond the trident and incorporates the company’s signature colors, too.
It’s usually depicted in monochromatic grays, but what does the Maserati logo mean when the trident emblem is red on a field of white and blue? This is sometimes referred to as the “saetta logo,” and it adds another layer of symbolism. Here’s how they add to the Maserati logo meaning:
There are three key moments in the history of the Maserati brand’s birth:
Even though Maserati gave up their home 95 kilometers from the sea in 1940 and moved further inland to Modena, they kept the trident symbol and the Maserati ethos you know and love.
Whether you’d like to know more about Maserati’s storied history or get a first-hand lesson in the power of driving one of Italy’s most powerful vehicles, contact Scottsdale Maserati. Interested in learning more about the Maserati brand? We can help with that, too.
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